News Details
Formula One teams up with AlphaTauri in fashion collaboration
Ahead of the season-opening Bahrain Grand Prix, Formula 1 has announced a multi-year collaboration with AlphaTauri that will see Red Bull’s premium fashion brand become the Official Premium Fashion Apparel Supplier of Formula 1. The two-year deal will see AlphaTauri supply uniform to all F1 personnel at the circuit, including senior staff and F1 presenters. Founded in 2016, AlphaTauri is a young, dynamic fashion brand fuelled by a desire to showcase the fusion of ground-breaking technologies and stylish clothing. Collaborating with experts worldwide, AlphaTauri prides itself on utilising trailblazing techniques and modern designs to create comfortable, functional, and smart fashion....
Full Story »
Full Story »
3y ago from F1Technical.net
0
You May Also Be Interested In...
Formula 1 confirms multi-year strategic collaboration...
Formula One has today announced a multi-year strategic collaboration with...
3y ago from F1Technical.net
McLaren signs multi-year major partnership with Google
McLaren Racing has announced a major multi-year partnership with US tech...
3y ago from F1i.com
Hamilton: Collaboration with Russell 'seamless and...
Lewis Hamilton has so far been impressed with George Russell's...
3y ago from F1i.com
McLaren signs multi-year deal with Google: prominent...
McLaren has signed a multi-year sponsorship deal with Google. As a new...
3y ago from GPBlog.com
Elsewhere On The Network
Popular On MGPToday.com
Honda completes another test with 2027 bike as Ducati...
No description available...
11h ago from Motorsport.com
Jorge Martin: Aprilia signed me to win the title,...
No description available...
14h ago from Motorsport.com
Can Aprilia dethrone Ducati in the 2026 MotoGP title...
The conclusion of the 2025 MotoGP season saw an unprecedented level of...
1d ago from MotorsportWeek.c...
Aprilia reveals 2026 MotoGP bike for Marco Bezzecchi...
No description available...
1d ago from Motorsport.com
Popular On IndyCarToday.com
Long Beach to bring in new leadership for iconic event
Organizers of the annual Grand Prix of Long Beach event have announced...
1d ago from MotorsportWeek.c...
Grand Prix of Long Beach set for leadership change
No description available...
1d ago from Motorsport.com
Pato O’Ward joined by F2 champion in McLaren F1...
McLaren has announced its driver development program lineup for 2026,...
1d ago from MotorsportWeek.c...
Kucharczyk set for 2026 Indy NXT run with HMD
No description available...
2d ago from Motorsport.com
Popular On TotalWRC.com
Ford's Nani Roma survives late crash and fuel drama to...
No description available...
10h ago from Motorsport.com
Dakar 2026, Stage 13: Nasser Al-Attiyah wins to extend...
No description available...
16h ago from Motorsport.com
Popular On GunnersToday.com
Mikel Arteta gives intriguing response to question...
Arsenal manager Mikel Arteta has spoken out on the reported addition...
6h ago from CaughtOffside.com
White Unlikely To Depart But Will Arsenal Strengthen...
With us now a few weeks into the New Year, the January transfer window has...
9h ago from FreshArsenal.com
Premier League news: Arteta plays down Rice’s tunnel...
No description available...
10h ago from TheGuardian.com
Here we go: Arsenal & Liverpool transfer target...
Manchester City reportedly look to be closing in on the £20m transfer of...
14h ago from CaughtOffside.com
Comments
Hottest News
Cadillac completes 'emotional' shakedown at Silverstone
As the countdown to pre-season testing... Read More »
7h ago from MotorsportWeek.com
Red Bull 'on the limit' of F1 rules after Mercedes 'trick...
Red Bull's power unit boss Ben Hodgkinson has... Read More »
17h ago from RacingNews365.com
F1: Cadillac hits the track
Cadillac was in action at Silverstone today, as... Read More »
8h ago from Pitpass.com
