News Details
Brown: Super Bowl an example for F1
– Formula 1 could learn from the way in which the NFL promotes the Super Bowl in order to boost fan engagement at each Grand Prix, according to McLaren Executive Director Zak Brown.Marketing guru Brown was heavily linked to a role with Formula 1's new owners, Liberty Media, before joining McLaren, and reckons more should be done to promote the sport."We need to take a look at the weekend format and how we engage with the consumers in the grandstands, and how close can we get them to our team and drivers," said Brown."We go to these cities and [it should be] a big event leading up to it."I think the Super Bowl does an excellent job, with their level of fan...
Full Story »
Full Story »
8y ago from GPUpdate.net
0
You May Also Be Interested In...
Pirelli confirms tyre compounds for opening two F1...
Formula 1 tyre supplier Pirelli has announced the tyre compounds it will...
9y ago from GrandPrixTimes.com
Williams confident 2016 slump will 'reinvigorate' team
XPB Images
Claire Williams says slipping down the Formula One...
8y ago from F1i.com
2016 Season Review – McLaren Honda Formula 1 Team...
#14 – Fernando Alonso – Spain – 20 Starts, 54 Points, Best...
9y ago from TheCheckeredFlag....
Chief executive Capito set to leave McLaren
McLaren Racing chief executive Jost Capito is set to follow Ron Dennis...
9y ago from GrandPrix247.com
Elsewhere On The Network
Popular On MGPToday.com
Former team boss Lin Jarvis definitively leaves Yamaha
No description available...
16h ago from Motorsport.com
Pedro Acosta: “Forgetting about the championship”...
No description available...
18h ago from Motorsport.com
Pramac MotoGP boss shares what ‘surprised’ him...
Pramac MotoGP Team Manager Gino Borsoi revealed that he was “quite...
1d ago from MotorsportWeek.c...
Rain spoils debut of Honda’s 850cc engine in Sepang...
No description available...
1d ago from Motorsport.com
Popular On IndyCarToday.com
Race start times for 2026 IndyCar season announced
The NTT IndyCar Series has announced the race broadcast start times for...
4d ago from MotorsportWeek.c...
Chip Ganassi Racing completes four-car roster for 2026...
No description available...
1w ago from Motorsport.com
Broadcast schedule for 2026 Indy NXT season announced...
No description available...
5d ago from Motorsport.com
Popular On TotalWRC.com
Why Hyundai expects to be stronger in WRC 2026
No description available...
16h ago from Motorsport.com
Red Bull co-owner Mark Mateschitz to enter Dakar...
No description available...
1d ago from Motorsport.com
Gregoire Munster confirmed for WRC Monte Carlo in...
The season opener marks a return to the event where Munster claimed his...
4d ago from MotorsportWeek.c...
Popular On GunnersToday.com
Manchester United and Arsenal step up interest in...
Manchester United and Arsenal have stepped up their pursuit of Belgian...
29m ago from SportsKeeda.com
Years after snubbing transfer to Liverpool and...
German footballer Julian Draxler has opened up on his failed move to...
29m ago from SportsKeeda.com
Sources: Man United & Arsenal enter race for...
Genk’s teenage sensation Konstantinos Karetsas has rapidly emerged as...
2h ago from CaughtOffside.com
Merry Christmas from Arseblog
Whatever you’re doing today, I hope you have a good one. Eat well, drink...
2h ago from Arseblog.com
Comments
Hottest News
Parc Ferme: Formula 1’s 2025 best & worst performers-Part...
The FIA Formula 1 Drivers’ and Constructors’... Read More »
1h ago from GrandPrix247.com
Charles Leclerc's Former Engineer to Return With Cadillac...
Former Ferrari Formula 1 engineer Xavi Marcos is... Read More »
1h ago from Formula1News.co.uk
Editor's Desk: Merry Christmas folks!
The 2025 Formula 1 season is over, and the sport... Read More »
49m ago from GrandPrix247.com
