News Details

Remembering Lotus F1’s crazy Raikkonen era with Stéphane Samson

Once more this year, F1 teams waited until the start of winter testing to unveil their new cars, and once more this year, they did it all very modestly from the pitlane. Gone are the times of extravagant launches. No more Spice Girls, no more Red Square parties, no more ice acrobatics. This year, even social media action was scarce in the build up to the new season. So it seemed like a good time for Motorsport.com to catch up with Stéphane Samson, former head of marketing and communication at Lotus F1 Team. Would you say you were dropped into F1 with Lotus? “Not really! Even before I arrived, the team and I talked a lot about how we wanted to position ourselves. A key factor was that the...
Full Story »
9y ago from Motorsport.com 0
Share

You May Also Be Interested In...

Marko warns: Perform or be dropped

With four drivers on their F1 books and more coming through the junior...
9y ago from PlanetF1.com

McLaren still lacking straight-line speed, says...

Mika Hakkinen reckons McLaren-Honda could be poised for another difficult...
9y ago from Motorsport.com

Renault previews the first race weekend of the 2016...

Drivers Jolyon Palmer and Kevin Magnussen share their thoughts on the...
9y ago from Motorsport.com

Red Bull boss: The driver not delivering goes

Helmut Marko ups the pressure on his four drivers to deliver in 2016 or...
9y ago from Crash.net

Elsewhere On The Network

Popular On MGPToday.com

Popular On IndyCarToday.com

Jacob Abel moves from IndyCar to sports cars after one...

After one season competing in IndyCar, Jacob Abel will make a transition...

Popular On TotalWRC.com

Popular On GunnersToday.com

Thomas Frank rubs salt into Spurs fans' wounds as he's...

Tottenham manager Thomas Frank has been spotted drinking from an...
2h ago from CaughtOffside.com

Mikel Arteta reveals 'phenomenal' behind-the-scenes...

Arsenal manager Mikel Arteta has heaped praise onto Eberechi Eze for the...
2h ago from CaughtOffside.com

Another PL club keen to sign Arsenal star amid Chelsea...

Arsenal are reportedly facing even more transfer interest in Ethan...
1h ago from CaughtOffside.com

'Completely stupid' – Thomas Frank slams 'sad'...

Tottenham manager Thomas Frank was not happy as he was asked about...
1h ago from CaughtOffside.com

Comments

Hottest News

Recent News


2014 GPToday.com
GPToday.com is not responsible for the news headlines and associated descriptions and images it indexes, the content of externally linked sites or the comments & postings of its users.

This website is unofficial and is not associated in any way with the Formula One group of companies. F1, FORMULA ONE, FORMULA 1, FIA FORMULA ONE WORLD CHAMPIONSHIP, GRAND PRIX and related marks are trade marks of Formula One Licensing B.V.